Blog
Notes on building software
Engineering, product and startup lessons from our project work.
Why we default to boring technology for client projects
The framework we use to decide when a new tool earns its place in a client codebase.
Jun 2026·6 min readRead article →
ProductScoping an MVP your first funding round can actually support
How we help founders cut scope without cutting the parts investors care about.
May 2026·8 min readRead article →
AIShipping LLM features without a support-ticket disaster
The guardrails we build into every production AI integration.
May 2026·7 min readRead article →
EngineeringA zero-downtime deploy checklist for small teams
The exact checklist we run before every production release.
Apr 2026·5 min readRead article →
StartupsWhat investors actually look for in a technical diligence call
Patterns from a dozen diligence calls we've supported founders through.
Mar 2026·6 min readRead article →
ProductThe weekly demo habit that keeps projects on track
Why we've never shipped a project without a working build every Friday.
Feb 2026·4 min readRead article →